What is SEO? How does work SEO?

Everyone involved in digital marketing is familiar with the term SEO i.e. Search Engine Optimization. SEO stands for Search Engine Optimization, which will increase the quantity and quality of traffic to your website through web search engine results pages”. So today we will discuss what is SEO and how to do SEO for new websites.

What is seo?

What is SEO?

SEO is the method by which the page of your website is positioned at the first stage in Google, Yahoo, Bing and other search engines by searching on the basis of a specific keyword. But now most of the online markets do SEO by targeting the Google search engine for some amazing algorithms of Google search results. Because Google is currently the most searched.
In simple terms, Search Engine Optimization or SEO is a technical strategy to bring your website to the first page of search engines through search engine optimization.

What is Search Engine?

In simple words, search engine is to find something specific through the internet keyboard, where we get a specific answer or information if we search by writing something. For example, we search for anything in Google. Now the question may be how the search engine works?
y visiting every page of your website, Google search engine robots save all types of database in their database and later when the search engine is searched, the results from the indexed data come in front of us. The more ACO friendly your website is, the more likely it is to rank higher in search results.

How many types of SEO?

to bring your own website to the first page of the search engine, you need to know this well. First of all, you need to know how many types of SEO and what is it? We generally know two types of SEO.


  • On Page SEO
  • Off Page SEO

But properly there are two types of SEO:

Organic SEO, Paid SEO And this organic

SEO includes- On Page SEO
Off Page SEO.

What is Organic SEO and Paid SEO?

Organic SEO means that if you follow all the rules of search engine optimization, your website page will appear on the first page of the search engine. And Paid SEO also means that you will pay the Google company and show your page first in the normal search results. After searching for a long time, we first find some websites that have Ad (Ad) written next to them, these are basically paid SEO.

What is On Page SEO and Off Page SEO?

Everything that is required to build your website completely in on page seo is done through this on page seo. And off page seo is basically a marketing method that is used to spread your website at all levels is basically off page seo.

There are two sectors within SEO:


  • White Hat SEO
  • Black Hat SEO
  • White Hat SEO

 refers to the rules you follow to rank your website using the guidelines set by Google for your website.

Actually how to do website SEO is not possible to finish in one article. You can get a free consultation on how to do ACO for your website from us (link). SEO is essentially managing your website following current information rules. Constantly and follow the various updates and changes of SEO. But SEO work is basically started with some basic settings.

basic SEO settings:

First you need to submit or add your website to Google Search Console. Then submit the blog to Bing Webmaster Tools. Create a Google Analytics account and verify your website there. If you are a WordPress user then you need to install a plugin called Yoast SEO on your website.

You select your niche product by selecting your website type and select keywords. It will be better if you work with long keywords. You can take help of Google Keyword Planner for this. You can verify keywords by checking your competitors from various online sites. You can do this research through experts if you want.

On page Seo:

Always try to keep your post URL short. Use your keywords inside the URL. Must use keywords in the title and use h1 h2 h3 tags. Optimize your content image and add necessary external or internal links.

Technical SEO:

Identify your website's crawl errors through Google Search Console. Be sure to find out how Google sees your website. Make sure your website is responsive and mobile friendly. If there are any broken links, fix them.

Best Content Writing method:

u must create quality content because you know content is king Write your content in all caps and use easy-to-understand language. If necessary, you can add images or videos inside the content.

Make a backlinks:

Backlinks are mainly used to promote or promote your website. You must use guest posts to backlink. Check your competitors' backlinks. Can do forum posting and solve many problems here. You also push your website link in the comment section of various blogs. Add your content to listings or directories.

The last thing I will say is that search engine optimization or SEO is not a complete solution or an end in how it works. Because in today's information technology, Google or various search engines are constantly updating their algorithms. That's why you need to constantly check for updates. And by managing your website that way and using good content, you can be on the first page of the search rankings.

Besides, you can get any help for SEO or SEO of your new website through IMBD Agency if required. If you have any comments, please let us know in the comments.

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